Dental software, expert teams and business advice.

Each year we help thousands of dental practices through a combination of market leading dental software, best practice insight and a dedicated team of coaches who become an extension of your own practice team. We support your practice on a journey that helps you sustain, grow and thrive as a business.  Driving best practice, optimising your practice and using automation to help you run an efficient practice and deliver great patient care. 

Market leading dental software

30 years spent developing dental 30 years spent developing dental software, solutions and business insight to help dental practices has taught us an important lesson: it’s people who make the difference. Software, solutions and business insight to help dental practices unlock their full potential has taught us an important lesson: it’s people who make the difference.

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Optimise efficiency

Your team needs time to focus on your patients, not repetitive tasks and daily admin. At SOE we let the dental software do the work for you, automating your processes.

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PracticeBusiness Health Check Growth

Learn how efficient your business is now, and let our experts guide your practice to become the safest and most efficient it can be for your patients and team.

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Join the Customer Success Programme

And start your own journey towards maximum practice performance. Open to all SOE Customers and included within your existing service fees, our award-winning Customer Success Programme ensures you get the most out of your investments with SOE, and hit your business growth targets.

Your dedicated Customer Success Consultant will work with you to identify opportunities within your practice, set realistic targets and show you how to monitor and achieve your goals. We have a team of experts in practice growth, workflow efficiency and patient experience on hand, ready to help you and your team.


Of practices on the programme grow their private revenue, with 42% of these growing by more than 50%.
Chair Time Utilisation achieved by top performing practices on the Customer Success Programme.
Of practices on the programme would highly recommend it to their peers.

Top 5 reasons for choosing Software of Excellence?


For your patients

Transform your patient journey at every touchpoint to increase safety, confidence, loyalty.

For your team

Our experience on process automation reduces admin for your team, to free up their time to focus on patients.

For your business

Expert consultants will work with you to provide practical advice and guidance at every step of your journey.

For your success

We take accountability for your practice performance, committing to help you adapt and develop your business.

For your peace of mind

Our award-winning team make sure you always get the most out of EXACT.

Our Solutions

  • EXACT Dental Software
  • Patient Portal
  • My practice cloud blue MyPractice Cloud Business insight
  • Automated Recalls
  • Clinipad blue Online Booking
  • Clinipad Electronic Forms
  • Campaign+ whiteout Campaign+ Patient Marketing
  • Channel Track Marketing ROI
  • Online Reputation Manager
  • Examine Pro Digital Imaging

EXACT Dental Software

Precision-engineer your practice performance
Every day, EXACT dental software helps thousands of successful UK and Ireland dental professionals to improve the patient experience, automate admin tasks and identify revenue opportunities.
Switching to EXACT has allowed me to take more time out from the practice knowing that everything is working as it should.
Dr Amajit Sohal Partner & Cosmetic Dentist, MDDr. BSc Broadway Dental

Patient Portal

Online forms sent directly to your patients phone
Let your patients complete their admin before they arrive at your practice, and free up valuable time for your front desk team.
Prior to my appointment, I found the questionnaire on my phone about requiring details very easy to use and follow. It meant my appointment ran very smoothly. Rating: ★★★★★
Sue Helmer Patient -
My practice cloud blue

MyPractice Cloud

Real-time performance insights
Access vital performance information from your dental software any time on any device, via this cutting edge business analytics tool.
With Mypractice Cloud, data visualisations take seconds to generate and are very useful for identifying emerging trends in our practices
Phil Tangri Practice Owner Scott Arms Dental Practice

Automated Recalls

Let your dental software automatically re-engage your patients
Send highly effective recall and reminder messages automatically from your dental software and track success with EXACT V13.
The result for the business has been staggering; from September to December last year we saw a 24% increase in the number of returning patients.
JAMES TODD Business Development Manager One Dental
Clinipad blue

Online Booking

Appointment bookings around the clock
A simpler, more convenient way for your patients to book appointments.
The practice is now attracting around 180 new patients every month, with 54% booking appointments out of surgery hours... which is a fantastic result.
Deborah Morris Practice Manager Temple Street Dental Practice


Go paperless now
Replace pens and paper with electronic patient forms on a tablet that integrate straight into EXACT.
Clinipad has enabled us to completely eliminate the need for paper medical history forms and saves a lot of time… I consider it an essential tool.
EMMA FIGG Practice Administrator and Receptionist Oak Lodge Dental Practice
Campaign+ whiteout


Dental practice marketing made easy
Send automated personalised communications to your patients, while tracking your return on investment.
SOE's Patient Marketing Consultants have gone above and beyond to create exciting, well designed campaigns. I love the fact I can set up the campaigns and forget about them so I can concentrate on actually performing the treatments that I enjoy!
MORVEN GORDON-DUGG Principal Dentist Deveron Dental Centre

Channel Track

Improve your marketing return on investment
Add trackable phone numbers to your website and marketing communications so you can really understand which channels work best for you. Listen to call recordings to ensure you are optimising the patient journey.

Online Reputation Manager

Help patients find you
Improve your Google ranking and attract new patients with positive reviews from your existing ones.
EXACT’s ability to support practice marketing with automated reputation management is highly effective for private practices.
Sarah Marshall Practice Manager Ardent Dental Care

Examine Pro

Use your dental software to effortlessly manage digital images
Quickly and easily integrate digital images from multiple sources into a single database.

Speak to us and see what your practice could achieve

Don't Miss Our Next
SOE Event!

SOE hosts a range of educational events throughout the year, all over the country, and online. They are dedicated to sharing practical tips and best practice advice from some of the leading industry experts in business and marketing. Our range of speakers will impart their knowledge and wisdom to help you increase your practice performance.

So why not attend one of our Practice Growth Workshops, User Days or our lunch-time webinars?

Upcoming Events